This seems to be my new catch phrase as of recent. Pinterest a new kid on the block but is gaining momentum quickly.

It is a “Virtual Pinboard” where people can organize images and the information behind them. Any librarian worth their salt will see they have something to be desired for their search function currently. But for the purposes of this blog I just wanted to give an overview of the platform.

Here’s their description of the network:

“Pinterest lets you organize and share all the beautiful things you find on the web. People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes.

Best of all, you can browse pinboards created by other people. Browsing pinboards is a fun way to discover new things and get inspiration from people who share your interests. To get started, request an invite.”

Many businesses have found Pinterest a great way to market themselves, especially those in the home decor, cooking and crafting business. These industries are very visual and benefit from… dare I say pornographic nature of Pinterest. So you might ask how can Libraries use this social network? The demographic of Pinterest in the US is predominantly female and mostly middle aged. Lots of the generation called “mommy bloggers” are popular on Pinterest. Are you thinking what I’m thinking? Yeah, lots of youth programming! If you have any ideas for how libraries can use this platform, share them!

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